Apple: Earnings Come with a Low Bar and Big Buyback Hopes

https://www.bloomberg.com/news/articles/2024-05-02/apple-s-earnings-come-with-a-low-bar-and-big-buyback-hopes

Apple Inc. is facing something unusual as it gears up to report its second-quarter results after the close: low expectations.

Its reputation as a haven that can outperform in all market conditions has been refuted this year, as it sharply lags peers with better growth, a clearer AI narrative, a cheaper price tag — or all of the above. The upshot is, there may be less room for disappointment with a lowered bar, especially with a massive buyback announcement likely.

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  "title": "Apple: Earnings Come with a Low Bar and Big Buyback Hopes",
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  "url": "https://www.bloomberg.com/news/articles/2024-05-02/apple-s-earnings-come-with-a-low-bar-and-big-buyback-hopes"
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{
  "author": "Ryan Vlastelica",
  "date": "2024-05-02T17:38:33.514Z",
  "description": "Apple Inc. is facing something unusual as it gears up to report its second-quarter results after the close: low expectations.",
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  "publisher": "Bloomberg",
  "title": "Apple’s Earnings Come With a Low Bar and Big Buyback Hopes",
  "url": "https://www.bloomberg.com/news/articles/2024-05-02/apple-s-earnings-come-with-a-low-bar-and-big-buyback-hopes"
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{
  "url": "https://www.bloomberg.com/news/articles/2024-05-02/apple-s-earnings-come-with-a-low-bar-and-big-buyback-hopes",
  "title": "Apple’s Earnings (AAPL) Come With a Low Bar and Big Buyback Hopes",
  "description": "Apple Inc. is facing something unusual as it gears up to report its second-quarter results after the close: low expectations.Its reputation as a haven that can outperform in all market conditions has been...",
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  "image": "https://assets.bwbx.io/images/users/iqjWHBFdfxIU/inNQ1mBrFLTM/v1/1200x800.jpg",
  "content": "<div><p>Apple Inc. is facing something unusual as it gears up to report its second-quarter results after the close: low expectations.</p><p>Its reputation as a haven that can outperform in all market conditions has been refuted this year, as it sharply lags peers with better growth, a clearer AI narrative, a cheaper price tag — or all of the above. The upshot is, there may be less room for disappointment with a lowered bar, especially with a massive buyback announcement likely.</p></div>",
  "author": "Ryan Vlastelica",
  "favicon": "https://www.bloomberg.com/favicon-black.png",
  "source": "bloomberg.com",
  "published": "2024-05-02T11:25:33.668Z",
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